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上海大众出行信息技术股份有限公司

2016/07/06

大众出行是由大众交通集团推出的移动互联网约车平台,致力于打造“正规车辆、专业司机、智慧出行”的城市公共交通新模式,满足市场多元化出行需求,改善用户出行体验,实现传统出租车企业的转型升级,同时解决目前网约车平台普遍存在的车辆参差不齐、司机鱼龙混杂、安全隐患丛生的情况。平台于2016年3月30日正式上线。

    大众出行将大众交通多年在出租汽车管理领域积累的优势与移动互联网技术相融合,平台包括以下特点:

    车辆方面,大众出行同时提供专车和出租车服务。专车采用上海市交通委颁布的沪AM约租车专用号段,车辆全部配置专用手机、车载发票打印机,车型包括帕萨特、别克GL8等;出租车方面,平台向上海市所有出租车企业开放,全市5万辆具有正规资质的出租车均可接入。预计到2018年底前,平台还将进入包括北京、深圳在内的全国17个主要城市开展运营。

    人员方面,平台的驾驶员经过严格审核,并接受安全驾驶和服务规范的专项培训。

    服务方面,大众出行将大众国宾车队服务规范用于专车司机培训,并提供乘客打分评价系统和24小时人工客服电话。

    技术方面,平台通过云计算结合人工智能分析技术,对车辆进行科学调度,并采用OBD车载诊断系统、空气过滤防霾、一键分享路线位置等技术手段,充分保障乘客的人身安全和健康。

支付方面,囊括从支付宝、微信、银行卡到充值账户、公交一卡通、现金的各种付款方式。

截止到6月底,大众出行平台专业、优质的网约车服务受到用户的普遍认可,赢得了良好的市场口碑,在线营运专车数超过2000辆,签约出租车司机达到9000人,乘客端注册用户已超过50万,单日成交数最高达15000单。

大众出行平台的建立,对于解决城市交通出行领域的问题具有深远意义:

1.      响应政府倡导的互联网+模式,为传统出租车企业转型找到破冰之旅;

2.      充分发掘城市现有出租车存量潜力,实现节能减排,缓解交通拥堵;

3.      提供大数据支持,帮助管理部门掌握城市交通运营状况,出台有效管理措施;

4.      提升出租车行业服务水平和科技含量,提高城市智能化程度和城市形象。

 

Dazhong Go is an online ride-hailing application, belonging to DAZHONG JIAOTONG GROUP, one of the city’s largest traffic companies. Dazhong Go aims to build a new urban public traffic model with “licensed vehicles, professional chauffeurs, and intelligent  transportation”. It fulfills various demands of passengers, improves travel experiences, helps the transformation and upgrading of traditional cab companies. As well, Dazhong Go will solve the safety problems brought by online car-hailing services such as Didi and Uber. The platform began operations on March 30, 2016.

Dazhong Go brings its own offline market experience into the online platform. It has the following characteristics:

1.The cars involved in the online car-hailing business can be identified by their unique car plate, which starts with “HuA.M.” each car is equipped with a customized mobile phone. Passengers can get a printed receipt immediately after payment, as with a traditional taxi. All the regular taxies in Shanghai are allowed access to the platform. It will also cooperate with taxi companies in another 17 cities, including Beijing and Shenzhen, to further expand coverage.

2.The chauffeurs will receive  rigorous examination and special training for safe driving and service standards before they can accept business from the platform.

3.Dazhong Go trains the chauffeurs with the same standard of Dazhong Ambassador fleet. The platform offers a passenger scoring system and 24-hours telephone service to improve service quality.

4.Cloud computing platform through the combination of artificial intelligence analysis technology is applied to carry out scientific scheduling management and improve operating  efficiency of the moving vehicles. Vehicle trouble diagnosis OBD System, anti haze air filter technology, and one click to share the route location are also applied to fully protect the passenger's safety and health.

5.In addition to cash, Alipay and WeChat payment, the platform accepts Mobile Union Pay, and each car is equipped with a point of sale machine.

By the end of June, Dazhong Go has more than 9,000 registered taxi drivers on the platform, and 2,000 on-demand service vehicles in Shanghai. Passenger terminal registered users are more than 500,000.  The amount of the largest single-day business is over 15,000. The professional drivers and regular vehicles won a good reputation in the market.

The platform of Dazhong Go has far-reaching significance for problem solving  in the field of urban traffic travel:

1.In response to the government advocated Internet plus model, find the ice breaking trip to the traditional taxi business transformation;

2.To fully explore the potential of the city of existing taxi stock, to achieve energy saving and emission reduction, ease traffic congestion;

3.Provide big data support, to help the management department to master the city traffic operation, the introduction of effective management measures.

4.Upgrade the service level and scientific and technological content of taxi industry, improve the level of urban intelligence and the image of the city.